In July 2024, the Global Wellness Institute's Sleep Initiative and SSB Hospitality unveiled the results of a survey that delved into the Sleep Habits of Frequent Travelers. Learn More.

Join us at BITAC Owners Event.
May 18 - 20, 2025
JW Marriott Tucson Starr Pass Resort
Tucson, AZ
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Serta Simmons Bedding, LLC (SSB), one of North America’s largest sleep companies, announced today that Brian Coughlin has joined the company as Vice President and General Manager of Hospitality. Learn More.