Top U.S. bedding producer acts as healthcare system prepares to confront capacity shortage
Mar 25, 2020, 13:38 ET
ATLANTA, March 25, 2020 /PRNewswire/ — Serta Simmons Bedding (SSB), the nation’s largest bedding manufacturer, will donate 10,000 mattresses to New York City hospitals and temporary medical facilities fighting the COVID-19 pandemic, and it is calling on its peers to do the same.
While the healthcare system’s shortages of masks and ventilators have been heavily publicized, bedding is also expected to soon be dangerously scarce as the coronavirus spreads and hospitalizations surge. That is particularly the case in New York, where Gov. Andrew Cuomo on Tuesday said the state would soon require as many as 140,000 additional hospital beds; it currently has 53,000 in use.
Beyond its 10,000 mattress donation, SSB also offered additional assistance, noting that its factories and expansive distribution network are capable of producing up to 20,000 beds per day at the lowest possible cost if needed.
“As the largest American producer of mattresses, Serta Simmons Bedding is committed to ensuring those who are hospitalized have a bed available where they can receive care and heal,” SSB Chairman and CEO David Swift said. “We’re calling on our peers in the bedding industry to join us in addressing this need.”
SSB’s donation, which is valued at $2 million, is being facilitated through its relationship with Relief Bed International, a nonprofit organization that provides beds to impoverished people and disaster victims around the world.
About Serta Simmons Bedding LLC
Serta Simmons Bedding, LLC is the leading sleep company and the largest manufacturer, marketer and supplier of mattresses in North America. Based in Atlanta, SSB owns and manages the two best-selling bedding brands in the mattress industry: Serta®, which has five other independent licensees, and Beautyrest®. The brands are distributed through national, hospitality, and regional and independent retail channels throughout North America. SSB also owns Simmons® and Tuft & Needle® direct-to-consumer mattress brands. SSB operates 28 plants in the U.S. and Canada. For more information about SSB and its brands, visit www.sertasimmons.com.
About Relief Bed International
Relief Bed International provides strategically built beds to homeless shelters in the United States and to disaster relief victims and emerging countries through their network of international relief partners around the world. For more information and how to partner with Relief Bed please visit www.reliefbed.com.
SOURCE Serta Simmons Bedding, LLC
Related Links
Hotel Management, April 26, 2019 2:16am
“Phones, speakers and watches have all become “smart” enough to interact with users, so why shouldn’t beds follow suit? JD Velilla, senior product leader for product management, project management, innovation and strategy at Serta Simmons Bedding, is trying to make that happen. “Instead of just relying on what we would call static technologies—foam or a coil that reacts to you once it’s in the bed—we’re trying to use technologies that interact with you,” he said. This could be anything from a cooling feature to adjustable support structures to sensors that track sleep patterns and heart rates, improving overall health.”
Read the full article at Hotel Management.
Serta Simmons is looking to incorporate “smart” technology into beds that will make the product more interactive without changing its look.
Hoffman Estates, IL (May 2, 2018) – Today, Serta Hospitality, the pioneer of guest comfort, introduced a new Perfect Sleeper® solution designed specifically to meet the needs of the hospitality market. The new line features a clean, modern esthetic and innovative components that deliver unmatched comfort and durability.
“Creating products that deliver exceptional comfort and unparalleled durability define our design innovation and have since the introduction of our very first Perfect Sleeper® mattress in 1931,” said Rick Sequeira, vice president, Hospitality for Serta Simmons Bedding. “The new Perfect Sleeper offering will help hotel brands create unique, memorable sleep experiences that will delight guests.”
The new line reflects Serta’s ongoing commitment to and investment in innovative bedding component technology. Key features include:
• One and two-sided “easy-flip” mattress options
• 800 14-3/4 -Gauge Continuous Support® Innerspring delivers head-to-toe spine support and lasting durability
• Total Edge® Foam Encasement delivers durable edge support and sag prevention
• Cool Twist® Gel Foam provides pressure-relieving comfort and enhances air flow
• Cool Twist® Gel Memory Foam cradles the body and balances sleep temperature right at the sleep surface
This dedicated focus on innovation has helped Serta bring many “firsts” to the industry. Today, the Serta Hospitality product portfolio spans every price point and mattress construction, so that hotels and resorts can create new standards of guest sleep aligned to exacting brand guidelines.
“Hospitality is different,” notes Sequeira. “Brand bedding needs are unique. What keeps us up at night is a restless pursuit to create innovative sleep solutions, like Perfect Sleeper, that help guests sleep well. With decades of industry knowledge and sleep solution expertise, we help hospitality guests sleep well from coast to coast and hotel companies benefit from a trusted and reliable investment.”
To experience Serta comfortable firsthand and learn more about the new Perfect Sleeper lineup, visit us at HD Expo, booth #4151, or visit Serta Hospitality Sleep Solutions.
As the leading provider of mattresses to the hospitality industry, Serta partners with hotel groups in all segments, and is distributed internationally in more than 150 countries. With a focus on innovation, we have brought many “firsts” to the industry, including our breakthrough iComfort® Sleep System featuring gel memory foam technology.
Hilton Worldwide and Serta Hospitality stand with its employees and the residents of Florida, Texas and Puerto Rico as they recover from the devastating hurricanes last year. To date, more than $68,000 has been donated to rebuild and restore comfort.
The 4th annual Coca-Cola Invitational was held this year at ARIA and Shadow Creek in early November. This event sent 20+ PGA and LPGA Tour players and 75 amateurs on a 3-day excursion through Las Vegas and MGM Resorts that included a welcome party at barMASA, a Team event at TopGolf Las Vegas, a pairings party at Liquid and the ultimate in sleep swag – its Bellagio mattress set from Serta® Hospitality. The event culminated with the pro-am at Shadow Creek.
